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Jul 10 2014

Annielytics Dashboard Course Coming To A Living Room Near You

At the request of many in the marketing community, I decided to move my three-day dashboard course online. And you can be alerted when it's available … [Read more...]

Written by Annie · Categorized: Analytics · Tagged: Annielytics Training, Excel, Excel Dashboards, Google Analytics, Google Analytics API

Jun 27 2014

Excel’s INDEX MATCH Alternative To VLOOKUP For Marketers [VIDEO]

Last week's #FunctionFriday video tutorial covered VLOOKUP tips and techniques for marketers. This week's video explores the INDEX MATCH alternative … [Read more...]

Written by Annie · Categorized: Excel · Tagged: Excel Formulas

Jun 23 2014

How To Clean Up Google Analytics’ Content Reports

One of the basic tenets of SEO is the handling of non-canonical URLs. Countless posts have been written on the topic, and it's a topic that's … [Read more...]

Written by Annie · Categorized: Analytics · Tagged: Google Analytics, Google Analytics Settings

Jun 20 2014

VLOOKUP Tips And Tricks For Marketers [VIDEO]

The VLOOKUP function in Excel is one of the most essential functions marketers need to master. It's a staple in my tool set because it allows you to … [Read more...]

Written by Annie · Categorized: Excel · Tagged: Excel, Excel Formulas

Jun 16 2014

When Good Data Goes Bad: An Expose On View Filters In Google Analytics

UPDATE: To answer a common question, if you put different subdomains, for example, in different profiles (now called views), all hits to subdomain … [Read more...]

Written by Annie · Categorized: Analytics · Tagged: Google Analytics, Google Analytics Filters, Regex

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Want to learn how to create compelling, aesthetically pleasing charts in Excel? Learn how with Making Data Sexy.

Note: Also offered for Mac

STUFF I BLOG ABOUT

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marketing strategy guide

DIY marketing strategy guide. This guide provides step-by-step instructions on how to perform 66 unique marketing tasks using 15 reputable marketing tools (both free and paid). Steal it for $295! Learn more.

LEARN TO DO A SITE AUDIT

site audit template

DIY site audit template. 20 sections, 215 checkpoints, 100+ explainer graphics, 218 pages, step-by-step instructions. Steal it for $295! Learn more.

LEARN TO DO AN ANALYTICS AUDIT

analytics audit template

DIY analytics audit template. 8 sections, 61 checkpoints, 100+ explainer graphics, 205 pages, step-by-step instructions. Steal it for $295! Learn more.

TO THIS DATA I DO THEE WED

dashboard course

Learn to build dynamic dashboards in Excel with Google Analytics data. 16 hours of video, 3 sample dashboards, 142-page workbook, practice Excel file, and more! Learn more.

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