The Definitive Guide to Channels in Google Analytics

Table of Contents Difference Between Default and Custom Channel Groupings Google’s Advice I Disagree With (And Why) How to Customize¬†Your Default Channel Grouping How (And When) to Create Custom Channel Groupings Good Custom Channels to Consider Segmenting Branded and Generic¬†AdWords Keywords How to Find Mediums in Your Junk Drawer Caveat Don’t Be a Statistic If … Continue reading The Definitive Guide to Channels in Google Analytics